Dundas Data Visualization Blog

Using Cohort Analysis to Determine Customer Lifetime Spending

Cohort Analysis enables you to easily compare how different groups or cohorts of people (i.e., customers) behave over time. It gives you visibility into the life-cycle pattern of different groups so you can draw insight regarding items such as customer retention trends and the health of your business processes over time. For example, you can compare customers you’ve acquired in the past year with those acquired several years ago, or compare users who’ve joined over the holiday season with another group that joined in the summer, and see if those holiday shoppers stuck around. 

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Parallel Coordinates - Multivariate Analysis of US Universities

When we released Dundas BI 4, we knew that as a business analyst searching for answers, you are always exploring data. It’s with this in mind that we continually strive to help you spot insights with smarter visualizations and extreme customizations, providing the perfect combination to see them as you need them.

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The World's Largest BI Survey - Get the Results

Which business intelligence (BI) tool is the best? What do existing customers think of their BI tools? Is the best BI software the best one for your business? What criteria should be considered when comparing BI tools? 

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Dynamic Visualization of Travel Distances

Have you ever wondered how far away a customer is located from you, and how fast you can reach them? If you’re in certain industries, such as logistics, where timely delivery of products is critical to stay ahead of the competition, this information becomes highly valuable.  Dundas BI allows you to retrieve these insights by looking at the address of the customer from your database, such as the CRM system, and calculates and displays the distance and travel time to get there on a dashboard.

 

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